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31 januari 2022

NIBC Investment Partners supports European growth ambitions of Nextview

Eindhoven / The Hague, 31 January 2022 – NIBC Investment Partners makes an investment in Nextview, the fast growing, leading digital transformation Dutch Summit Salesforce Partner, to consolidate its leadership position in the Netherlands and accelerate its expansion in other Northern Europe countries.

Conquering Europe as a certified B Corp Huub Waterval, CEO & Founder at Nextview Consulting is thrilled that NIBC Investment Partners will be the new strategic partner and investor. “With this alliance we will be able to accelerate our European
growth ambitions. Our first step is to speed up our growth in Germany, so that we can provide high-end digital transformation to even more customers, proving that our motto ‘designing better business’ and scaling-up go hand in hand.”

Nextview serves many well known customers like Polestar and Hornbach in transforming their digital infrastructure and improving customer interaction by creating bespoke environments based on Salesforce, the global leading software for customer relationship management (CRM). The CRM market is estimated to be over USD 50bn with double-digit growth fueled by corporate digitzation trends and the growing importance of interactive customer contact.

As leading Dutch Salesforce boutique, certified B Corporation, 7x FD Gazelle winner and 4x winner of Great Place to Work, Nextview is taking the next step to become a leading Salesforce partner in Northern Europe. By combining deep Salesforce expertise and a track record in manufacturing, business services and financial services industries, Nextview’s consultants ensure a smooth implementation and integration of Salesforce within the broader technical infrastructure and organization of their clients.

With the investment Nextview can increase its consultant base in Germany with experienced Salesforce consultants, B2B commerce, cloud- and industry experts. Meanwhile the company is looking to roll-out its Design Thinking Center concept throughout three major German cities to offer clients its renowned design thinking-oriented approach by visualizing their organizational setup and develop made-to-measure innovative technological solutions.

Acceleration of the CRM market

Frans van der Harst, Managing Director and Head of NIBC Investment Partners is equally excited about the cooperation: “Companies throughout Europe have very urgent challenges in the field of digital transformation. Nextview has an impressive track record in supporting and guiding corporate clients in their digital transformation and infrastructure. We are very proud to work with Nextview and look forward to supporting them in every way we can. Nextview has momentum. We are excited to see them accelerate in the Netherlands, Germany and of course the rest of Europe.”

Huub Waterval: “The market for CRM was already growing fast. However, the upcoming years will show a massive acceleration due to trends in digitization and of course COVID 19-measures. This urges companies to optimize and digitize their customer interactions. With NIBC as our growth partner we can capitalize on these developments and trends. It allows us to scale our positive impact. Not only for our clients, but also for our people and the world around us. I am looking forward to sustaining and raising the bar together!”

About Nextview

Nextview Consulting is a leading, independent Salesforce Summit Partner for the Benelux and DACH region.
Founded in 2009, Nextview helps its customers with digital transformation by combining customer experience and Design Thinking methodologies. Nextview is a trusted partner for various ambitious and fast-growing international corporates, PE backed companies or family businesses. Nextview has Design Thinking Centers in Amsterdam, Eindhoven and Frankfurt (open ’22). The company has over 150 employees and has been recognized as a Best Workplace by Great Place To Work for the past five years. Nextview is driven by its mission ‘Creating a positive impact by being an awesome company that inspires’ and is also an active certified B Corp and part of the UN Global Compact.

For more information, visit or follow Nextview on LinkedIn.